Dominion WorkplACE Logo

ILLUSTRATION // DESIGN CONCEPT

A logo is such a strong way to identify a new project. Brainstorming with stakeholders, vendors, and designers we put our heads together of what the Dominion workplace needed to be “revitalization, togetherness, history.”

The 3 figures represent the 3 business groups of Dominion that transform into a bridge. There are vast bridges seen throughout Richmond. The bridge also represents a journey into transformation. The line in the blue and green are a nod to the old dominion logo, with rays to connection.