Dominion Workplace Logo

ILLUSTRATION // DESIGN CONCEPT

A logo is such a strong way to identify a new project. Brainstorming with stakeholders, vendors, and designers, we put our heads together on what the Dominion Workplace needed to be: “revitalization, togetherness, history.”

The 3 figures represent the 3 business groups of Dominion that transform into a bridge. There are vast bridges seen throughout Richmond. The bridge also represents a transformation journey. The lines in the blue and green are a nod to the old dominion logo, with rays to connect.